Matpriskollen is Sweden's largest food price app, offering weekly deals from over 3,000 stores across the country, including ICA, Coop, Willys, CityGross, Hemköp, Lidl, and more. Unlike chain-specific apps, this platform consolidates offers from various retailers, eliminating the need for multiple logins or passwords. The new recipe feature suggests easy-to-make dishes from Arla Köket based on current discounted items, enhancing the shopping experience.
With 500,000 alerts set up, users can monitor specific products like diapers, Swedish beef fillet, organic items, or Gevalia coffee and receive notifications when they go on sale at preferred stores. The app's shared shopping list can be conveniently distributed via SMS or email and sorted based on the layout of items in the user's chosen store, facilitating efficient shopping trips and budget management.
Since 2010, Matpriskollen has been transcribing grocery store flyers, allowing users to opt-out of physical advertisements while still accessing attractive deals. By leveraging discounts, users can save significantly on their grocery bills, with average savings of around 25% compared to regular prices. The app continuously evolves based on user feedback received through the app's feedback feature, ensuring ongoing improvements to enhance the overall user experience.