Always You is a period tracking and wellness app designed for women of all ages. Created by Always and Thrive Global, the app offers features and content tailored to each user's life stage. The app includes an easy-to-use period and ovulation tracker, providing accurate menstrual cycle and ovulation calculator predictions. Users can also access personalized, inspiring content, including science-backed articles, videos, quotes, and tips to improve their mental and physical well-being. Additionally, the app offers exclusive Microsteps, small, science-backed actions that users can take to build healthier habits and reduce stress.

By downloading and using Always You, users can help end period poverty. For every new registration and every 100 Donation Points earned between 7/1/22-6/30/23, Always will donate one period product to Feeding America, up to a maximum donation of 1,000,000 pads. Users can earn 20 points for every period or bladder leak event tracked, with a maximum of 200 Donation Points for period events per month. They can also earn 10 donation points per day by completing all Microsteps and 5 donation points for each piece of content consumed.

Overall, Always You is a free app that provides women with an easy-to-use period tracker and ovulation app, personalized content, and exclusive Microsteps to improve their mental and physical well-being. By using the app, users can also help end period poverty by sparking donations of period products to Feeding America.