Carter’s, OshKosh B’gosh, and Skip Hop are now available for simultaneous searching in one online store. This means that customers can easily browse through the entire assortment of all three brands and even search for items by color. This feature allows for a more efficient and convenient shopping experience.

In-store shopping is also made easier with the barcode scanning feature. Customers can easily access product details, ratings, and reviews by simply scanning the barcode of the item they are interested in. This feature provides customers with the necessary information to make informed purchasing decisions.

Customers can also keep track of their rewards and points through the personalized Rewarding Moments dashboard. This feature allows customers to know exactly how many rewards they have and how many points they need to earn their next reward. With this feature, customers can watch their points add up and make the most out of their shopping experience.

The online store also features a real-time Carter’s fan reel, which provides inspiration for customers. This feature showcases real customers wearing Carter’s clothing and accessories, allowing customers to see how the products look in real life.